Strategy in Action
By:John L. Thompson
Published on 1995 by Thomson Learning Emea
Strategy in Action introduces the fundamental theory and practice of strategic management, strategic decision making and strategic change. This innovative new book uses an extended case study at the beginning of each chapter to demonstrate the key issues and themes of strategy. It focuses on the essential decisions that companies must take when creating and implementing strategy in practice and clearly demonstrates the essential theory which underlies strategic management. It also contains many stimulating case examples from international business and is presented in an attractive two-colour design. It is essential reading for students and managers who want to understand how strategy is made and implemented. Strategy in Action introduces the fundamental theory and practice of strategic management, strategic decision making and strategic change. This innovative new book uses an extended case study at the beginning of each chapter to demonstrate the key issues and themes of strategy. It focuses on the essential decisions that companies must take when creating and implementing strategy in practice and clearly demonstrates the essential theory which underlies strategic management. It also contains many stimulating case examples from international business and is presented in an attractive two-colour design. It is essential reading for students and managers who want to understand how strategy is made and implemented.
This Book was ranked at 21 by Google Books for keyword nuffield bp business studies for gcse teachers resource pack.
Book ID of Strategy in Action's Books is 0naZQgAACAAJ, Book which was written byJohn L. Thompsonhave ETAG "lw7vwB+a5gw"
Book which was published by Thomson Learning Emea since 1995 have ISBNs, ISBN 13 Code is 9780412623400 and ISBN 10 Code is 0412623404
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Book which have "244 Pages" is Printed at BOOK under CategoryBusiness and Economics
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